About a month ago, I read an article in the New York Times about a new hi-tech pedometer called Fitbit Ultra. The reporter, Stephanie Rosenbloom, gave a first-hand account of her Fitbit and credited the little memory stick-size device for motivating her to walk and take stairs like never before.

Now I’ve tried a few pedometers in the past, but after a couple of days, the novelty wears off and the pedometer always finds its way into a drawer. But given the rave review of Rosenbloom, I thought I would give Fitbit a try and I went online to buy one from fitbit.com.

Priced at $99, the Fitbit Ultra isn’t cheap. Yet, I convinced myself I had to have it. And before I clicked “purchase,” I asked my husband if he wanted to buy one too and he scoffed at the suggestion, saying: “I’m already a walker and don’t need this expensive toy to motivate me.”

Within a couple of days, it showed up in the mail, and I installed it on my computer. It comes with a small USB charging station that also serves as a wireless connector for the device. Within minutes my account was set up online. It took about two hours to fully charge, and I proceeded to clip it on my waistband. A full charge lasts about three days.

On the unit I can push a button and get an update on my number of steps that day, my mileage covered, my estimated calories burned, and the number of sets of stairs I’ve climbed. In the morning, it even welcomes me with my name and a random motivational greeting such as “Hold me,” “Burn it,” or “Game On.”

With the online dashboard, you get all this information and plenty more, including charts showing your progress against your own daily or weekly goals or goals provided as a default based on your age and weight. It even comes with a wrist-band if you want to measure your sleep patterns at night, i.e., less movement means a more restful sleep.

By wearing the Fitbit, I immediately found myself taking more walks throughout the day, taking the stairs when possible, parking further away from the store, and even walking around the house before I went to bed if I needed a few more steps to get to my 10,000-step daily goal.

Within days, my husband had witnessed my unprecedented enthusiasm for walking, and he decided he had to have one too – and as soon as possible – so he bought one that day at the new Microsoft Store in Tysons Corner Mall in McLean, VA.

Now he and I compete against each other with our steps, stairs, and mileage covered each day and week. We gladly volunteer to go to the mailbox or put out the trash at night just so we can accumulate more steps. What other little device can do that?!

I don’t expect this obsession to last forever, but while it does, we’ll both be healthier for it and will lose a few pounds in the process. The Fitbit Ultra is not the only new electronic step or activity tracker out there, but it’s clearly one of the most popular and easy to use.

Fitbit took a healthy and low tech idea like a pedometer and used innovative present day technology to make it a very compelling product that might just extend one’s life.

That’s well worth $99 in my book.

The Concrete Reinforcing Steel Institute (CRSI) announced its 2012 design award winners last week based on aesthetics, innovation, engineering achievement, functional excellence and economy of construction.

CRSI has been recognizing excellence in reinforced concrete structure design through its award program for almost 40 years. This year’s winners were chosen across three categories: multi-family residential, commercial, and education facility. Winners in each category, respectively, included Cary Kopczynski & Company of Bellevue, WA; DeSimone Consulting Engineers of New York, NY; and Atlantic Engineering Services of Pittsburgh, Pittsburgh, PA.

Robert Risser, CEO and President of CRSI, noted that “the winning projects showcase the innovative design possibilities and qualities of using reinforced concrete and the exceptional collaborative management required during the construction of these outstanding structures.”

According to CRSI’s website, its Design Awards program is open to architects, engineers, contractors and fabricators. The entrants may be individuals or teams, and eligible structures must be located in the United States, Canada or Mexico.

The CRSI awards help reinforce the point that beauty is, in fact, more than skin deep. Many times, it’s what you don’t see that distinguishes an ordinary structure – or an ordinary company — from an extraordinary one.

It pays to take the time to regularly recognize and honor those responsible for extraordinary performance, no matter what the field and no matter how obvious or non-obvious their contributions.

One of the business innovation workshops I conducted in New York City featured cognitive scientist Donald Norman as a guest speaker. Norman is a leading expert in “user-centered design” and author of The Design of Everyday Things. The workshop was attended by 40 mid- and top-level managers from numerous divisions of a Fortune 200 company.

The goal of this off-site innovation meeting was to provoke some of the company’s most promising professionals to look at things a little differently – in fact, we wanted them to look at everything differently.

Every day of our lives, we are bombarded by tens of thousands of visual and operational stimuli. The door handle we use to open the closet, the street sign we see to make the correct turn, the faucet we use to turn on the water in the restroom, the ink pen we use to sign a letter — and on and on.

Given the sheer volume of this stimuli, it’s no wonder that we give little thought to 99% of what we see, touch, and feel every day. But maybe your brain is paying more attention than you think.

Whether on an individual stimulus basis or in a cumulative way, your brain responds more positively to objects that are pleasing to the eye – even everyday objects. Whether it’s a company logo, a product, an online service, or a routine internal process or form, a user’s reaction to all of these things is real, no matter how subtle.

Your product division may want a customer or potential customer to enjoy the use and visual attributes of a given product. Your sales department may want a customer to have a positive user experience with an online tool or service. And your human resource department may want employees to respond favorably to this year’s new health benefit based on smart and attractive design elements.

Innovation is not only reserved for the once-a-year or once-in-a-lifetime breakthroughs. Innovation can and should occur every day across every part of your company – from the most obvious anchor product of the company to the most subtle and routine business process.

It’s the cumulative effect of these innovations and the associated attention to detail and design that will separate good companies from the best companies.

Companies should make it a point to encourage employees to seek out every opportunity to improve a product, service, or process – and should seek to arm them with the tools, training and incentives to do so.

In the end, making everyday things and how they are designed and used a priority within your company may very well lead to extraordinary things.

Henry Ford, the founder of Ford Motor Company, died on this day 65 years ago in Dearborn, Michigan.

Ford is credited for revolutionizing factory production with his assembly-line methods. Most importantly, he helped change how people lived and where they lived by developing the Model T, the world’s first affordable, mass-produced car.

Ford first produced the Model T in 1908, which sold for $850, according to History.com. And by the time the last Model T came off the assembly line in 1927, over 15 million had been sold. However, like many corporate trailblazers, Ford’s market dominance began to wane in the 1920s when it fell behind General Motors, which was responding more quickly to consumer demand with newer models.

To this day, Ford still trails GM in automobiles sold annually, but only by a narrow margin. Ford’s star has risen particularly in recent years under the leadership of former Boeing executive, Alan Mulally, who has helped make Ford profitable despite the country’s near economic meltdown. In late 2008 and early 2009, GM took bailout money from the U.S. Government; Ford notably did not.

The Ford and GM 100-year rivalry is longer than any in U.S. corporate history and will surely continue. There is no better fuel for innovation than competition, and no industry better illustrates this cause and effect than the automotive industry.

Thanks to GM’s and Ford’s long-term rivalry – and the competitive threats from Japanese and German car brands over the last three decades – consumers have a lot to be thankful for.

One wonders what Henry Ford would think today if he were behind the wheel of one of Ford’s latest models, such as a Ford Fusion Hybrid (gas and electric), in which he could control much of the dashboard with voice commands.

I bet he’d like the company that still bears his name.

Do you have a creative place? It’s the place where you feel you are at your most creative and productive. It may be a bench in your favorite park, a special nook or room in your house or spot in your yard, a quiet desk at a library, a small bistro table in a busy Starbucks, or a spot at work where no one can interrupt you.

Frankly, your creative place may not be a physical location. It could be a particular state of mind. It could be a certain mood, time of day, or the type of music that you are listening to at the time. It could be something you do such as driving or walking. Or it could be any combination of the above.

Every employee has at least one place that focuses the mind and puts them in a more inspired state. Not a state that will necessarily lead to a nuclear fusion breakthrough, or the next generation of computer chip. But it could be a state that helps them think through a more creative presentation, design a more environmentally-friendly container, improve the profitability of a company service offering, or find a more efficient way to process expense reports.

A company’s challenge is to help find those places for employees where they can be more innovative. Most companies insist that employees produce results in sterile environments under rigid conditions. Ask yourself this question: if you were using your own money to fund a composer to come up with a great score for your next blockbuster movie, would you insist that he or she do it between 9 to 5 on a Tuesday in the small conference room down the hall? I don’t think so.

I realize that organizations may not have the flexibility or the resources to put their employees into their most creative physical spaces. But with a little bit of ingenuity, leadership, and guts to try something different, they could clearly get employees to a better place or frame of mind.

Let New Lantern help your company find its creative place. It could be the beginning of a more beautiful and productive relationship between you and your employees.

(Back by popular demand, the above posting appeared originally in April 2009.)

The Red Bull energy drink founder, Chaleo Yoovidhya, died last week in Bangkok at the age of 89. Chaleo was worth $5 billion according to Bloomberg, which made him the third richest man in Thailand.

Chaleo was born to a poor Chinese immigrant family in northern Thailand in 1923, and was a duck farmer early in his career before importing antibiotics and other pharmaceuticals, as reported by Time.

In 1962, Chaleo developed a highly caffeinated, sugary, non-carbonated drink, which he named Krating Daeng, meaning “red bull” in Thai. He targeted working class Thai consumers in an effort to build “the brand to convey strength and power.”

Red Bull soon became very popular in Thailand as the sleep-deprived began purchasing the high energy drink on a regular basis, including farmers, truck and taxi drivers, and factory workers.

Then in 1982, an Austrian toothpaste salesman, Deitrich Mateschitz, was traveling in Thailand and tried Chaleo’s drink and found that it cured his jet lag. Two years later, Mateschitz approached Chaleo and suggested that he carbonate the beverage and market it worldwide. The two men formed a 49-49 partnership with two percent of the company owned by his son.

And the rest is Red Bull history as they say.

Red Bull’s success spawned an entire high-caffeine energy industry. Over the years, numerous competitors have tried to emulate the Austrian-based Red Bull energy drink king, but none has quite measured up. Last year, Red Bull sold 4.6 billion cans – up 11 percent from the previous year. The Austrian-based company employs 8,000 worldwide.

Chaleo’s business empire included a pharmaceutical company, a hospital chain, a winery in Thailand and two international soccer teams: the New York Red Bulls and the Red Bulls Salzburg in Austria.

Throughout his career Chaleo was always friendly and kept a low-profile, preferring to let Mateschitz serve as the company’s more showy executive. His son Sarawut described his father as “lively and happy,” content with his work, and someone who “valued honesty and credibility.”

These ingredients are as important to one’s success as they are for building a global brand-leading energy drink. We all would be wise to follow the lead of this Thai business entrepreneur. And that’s no bull.