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Get More Out of Your Corporate Events

Posted by on January 5, 2010 at 9:04 pm

Chances are your company will host a number of off-site or on-site meetings in 2010 aimed at driving corporate strategy development and execution; employee, manager, or executive training and development; or engagement with customers, partners or other individuals important to your business.

If this is the case, chances are also high that you’re not getting as much from these meetings or events as you could be. You probably continue to use the same meeting template year after year, and put it in the category, “if it ain’t broke, don’t fix it.”

It may not be “broke,” but ask yourself this question: Are your investments in these activities costing you more than they are giving back?

It’s time for some fresh thinking and a new template when it comes to your important corporate events and meetings. Attendees and participants should be provoked, engaged, challenged, and inspired. They should be exposed to leaders in their fields, as well as other high-value leaders and innovators. And, they should be put into environments and frames of mind that truly promote development and innovation.

For example, how about a quarterly “innovation” or “strategy” off-site meeting for 40 of your most promising mid-level managers from across the company? Host it in an offbeat and creative setting. Build the agenda around a relevant topic for your business. Bring in one or two inspiring thought leaders. Create some break-out group competition to drive meaningful meeting takeaways. Spotlight the best ideas. Top it off with an imaginative social component.

Create buzz around these events within your company so that other employees will want to attend future off-sites. This alone will give rise to higher personal performance, not to mention the idea generation that comes from the events themselves.

This is only one example. There’s many more where this came from. Let New Lantern help you get the most out of your corporate meetings and events in 2010.