One of the designer contestants who will appear on the show this season will be April Johnston, a 2010 graduate of SCAD’s School of Fashion. At 21, Johnston will be the youngest of the 17 contestants.

SCAD is the Savannah College of Art and Design, which is headquartered in Savannah, Georgia, with campuses also in Atlanta, Hong Kong, and Lacoste, France.

I profiled SCAD in a blog posting in February 2009. As one of the top art and design schools on the globe, I am a big fan and supporter of SCAD’s.

If past “Project Runway” shows are any guide, April Johnston will undoubtedly face stiff competition, as well as stiff critiques from the show’s honcho and former super model, Heidi Klum. Fashion industry luminaries Tim Gunn, Michael Kors, and Nina Garcia round out the panel of judges.

What Johnston will have going for her is the world-class education and training she received at SCAD. That, along with some natural talent, will hopefully serve her well throughout the competition.

The Dean of Fashion at SCAD, Michael Fink, handicaps Johnston’s chances this way, “If her provocative and powerful senior collection is any indication, we’re confident she’ll create some exciting and intriguing clothes.”

We will soon see whether or not that’s the case.

Your employees hold the keys to your company’s success and how well you measure up to the competition. But you’ll need to create a corporate culture that will nurture employee talent, and stimulate creativity and innovation.

New Lantern has the type of “provocative and powerful” services that could tap into the scads of talent that already exists within your employees. This, in turn, could put you on the path to your own award-winning season.

Today’s latest social media tools, like Twitter and Facebook, have given the individual customer unprecedented power to take his or her grievance to the masses. One of my favorite such incidents in the last year involved musician Dave Carroll, who took on United Airlines for rejecting his damage claim after baggage handlers broke his guitar. In response, he wrote a humorous ditty called “United Breaks Guitars,” and posted a video of him performing the song on YouTube — which has received nearly nine million views to date.

United’s brand took a beating, and it is not alone. As Bernoff and Schadler point out, these types of single-customer social media firestorms are popping up all over the place, and corporate executives are scrambling to figure out how to effectively respond.

Granted, I am not suggesting that customers, who have a legitimate complaint against a business entity, lay down their new social media guns. On the contrary. I applaud the creative use of technology by a customer to hold a company’s feet to the fire — when a genuine wrong has occurred. But what I also applaud, and encourage, are companies which are beginning to embrace these same technology tools to tell their side of the story.

In a number of my past blog postings, I have called on executives and managers to empower employees to think more creatively, and incentivize them to take risks and to challenge corporate routine. And empowering employees to leverage the same social media tools at work as they use at home opens up a whole new front in cost-effective corporate communications, while better utilizing employee talent.

Of course, this type of empowerment is not without risk as the authors of “Empowered” note. It requires a clear set of internal ground rules that govern both management and employees. But if properly designed and executed, the benefits of engaging employees in leveraging social media will far outweigh the costs of not doing so.

Known for his bright color stripes and self-described “classic with a twist” creations, Paul Smith fell into fashion design literally by accident. After dropping out of school at the age of 15 in Nottingham England, Smith’s father escorted him into a nearby clothing warehouse and offered him up as an errand boy. Young Smith’s interest at the time was not in fashion, but in cycle racing.

It was Smith’s cycling to and from the warehouse on deliveries that kept up his interest in the job, until he had a serious accident two years later. During his six-month recuperation in the hospital Smith decided that fashion design may be more his speed than cycling. And the fashion world has never been the same.

Although Paul Smith’s reputation was built primarily as a designer of menswear, today he has 12 different fashion lines, including women’s wear, shoes, pens, watches, and furniture. His collections are wholesaled in 35 countries, with 15 shops in England including his flagship store in Notting Hill.

According to London’s Design Museum, Smith is regarded as Britain’s most consistently successful fashion designer, which is not lost on the Japanese. His products are sold in 200 stores throughout Japan alone – where his label outsells every other European designer.

In 2000, Smith was knighted by Queen Elizabeth II, in recognition of his iconic success over three decades.

Sir Paul Smith continues to remain very active in his company, serving as both chairman and designer. He is also a regular blog contributor at Vogue.com.

Many have studied Smith and the source of his success. Some point to his focus and accomplishment as both a designer and a business man. “The reason I’ve been successful is because I’ve just got on and packed boxes and I know that VAT means Value Added Tax not vodka and tonic,” Paul Smith has written. “I’ve sold on the shop floor, I’ve typed invoices.”

There is a lesson here for every aspiring entrepreneur or corporate manager. Creativity, smart design, and business savvy make for a powerful combination for success.

Happy Birthday Sir Paul!

While the global warming theory appears to have lost some of its steam of late, if June 2010 in DC is any indication, then the planet is in for a heap of trouble. Where’s Al Gore when you need him? (Answer: He’s preoccupied with his divorce and other tabloid rumors.)

Maybe there’s a silver lining with all this heat.

As long as it’s this hot, many of us will choose to stay indoors – in the cool of our office buildings — and not on the golf course, the tennis court, or at the baseball game. And as long as we’re in our offices, we might as well spend part of that time thinking about how our respective businesses can be more productive and innovative during the second half of the year.

So use this time wisely. Pull together your management team, challenge them to take a fresh look at the next six months, and come up with a game plan that could move the dial in each business and function across your organization.

Better yet, treat your team to an inspiring offsite meeting or innovation workshop, in a nice air-conditioned space, where thought-provoking speakers and thought-enhancing surroundings might spur more creative thinking.

That sounds like a pretty cool idea to me.

DuPont announced yesterday the winners of its 22nd DuPont Awards for Packaging and Innovation. Granted, the DuPont Awards do not yet have quite the cachet of the Academy Awards or the Pulitzer Prize, but they do represent the pinnacle of extraordinary achievement in “packaging materials, technology and service innovations.”

This year, Alcoa Inc. and Exal Corporation took home one of the top “Diamond Winner” awards for their new aluminum bottle, which offers a lighter, stronger, cheaper, 100 percent recyclable container, referred to as the “”Coil-to-Can” or “C2C” bottle. The new, high-tech bottle uses Alcoa’s bottlestock sheet and Exal’s C2C manufacturing technology.

Exal launched the C2C aluminum bottle in 2008, which is now used by companies like Coca-Cola, ESKA Still and Sparking Water of Canada, and Anheuser-Busch.

Ok, so what’s the big deal you might be asking? A lot in my book. The DuPont Awards illustrate a point that I have made on a number of occasions in earlier blogs on this website. Innovation is not only about the iPad, or the latest flat-screen technology, or a Mars rover. It’s potentially about everything your company is doing.

Innovation can and should occur across every nook and cranny of your business — from better and more advanced products, to enhancements in services for customers and clients, to improvements in internal processes, and to the very packages that contain your company’s products.

In short, if your company’s executives and managers are not actively pursuing innovations in all these areas – and strongly incenting your employees to do so – you may not only be missing out on possible revenue and market share, you may end up missing the boat altogether.

So this coming weekend, when you find yourself sipping your favorite beverage from one of those newfangled, super-cold aluminum cans, think about how your company can be more creative across the board.

I can assure you that a new can-do approach to innovation will put your company on a path to bringing home your own awards.

During the day, my sister, cousins and I would spend hours riding our bikes up and down the seashore and nearby neighborhood streets, soaking up the sun and salt-filled air. In the evenings, we would go to bed early exhausted from the day’s activities, as my parents, aunts and uncles played cards and told stories late into the night. And the kids would get up early the next morning and start it all again.

On many days, we would occupy our time by putting on plays and skits, where our parents served as the audience. I always insisted on being the director, so I could tell the other six or seven kids what to do and say.

It was truly an idyllic time, which now seems very far away on so many levels.

I often think back on my summers at the Caspian Sea, as I did last night as I watched the 82nd Annual Academy Awards show, when they named Kathryn Bigelow as Best Director for her work on “The Hurt Locker,” which also won Best Picture.

Notably, Bigelow is the first woman to win the Oscar’s coveted Best Director award. More notable is that she won it for directing a war movie. Most notable, she won up against a highly competitive field of other gifted directors, one of which included her former husband, James Cameron.

Cameron, who was nominated for his directing work for “Avatar,” is no stranger to this Oscar category, having received the Best Director award for “Titanic” in 1997. But last night was Bigelow’s night, and she deserved every moment of the recognition. In all, “Hurt Locker” took home six Oscars for its gripping depiction of life on the fronts lines of the Iraq War for a U.S. Army Explosive Ordnance Disposal (EOD) team.

A director is responsible for taking the written word of a screenplay and bringing it to life on film, from every camera angle, in how an actor portrays a given role, and how a scene ultimately helps tell the story.

You cannot overstate the importance of the director’s role to a film or a play. More broadly, the same can be said for directing an organization or business. Good directing comes from years of hard work, knowing the business, risk-taking, effective training, learning from mistakes, and learning from other successful directors or leaders.

The best director is one who is able to pull the talent and an award-worthy performance from each team member. Such an idyllic moment will likely lead to your company’s own next blockbuster and plenty of precious memories down the road.

Maybe it’s the proximity of Canada to the U.S. and the friendly sports rivalry between the two countries. Maybe it’s the beauty of Vancouver and the surrounding area, which I visited in 2007. Or, maybe it’s the fact that I still have nearly two feet of snow in my yard from the recent blizzard in DC that has put me in the Olympic spirit.

Whatever the reason, I’ve enjoyed the diversion from the bad economy, the political discord in Washington, Tiger Woods, and the late night talk show melodrama.

I admit, I feel a bit nostalgic when I watch the Olympic Games. It harkens back to a time in my youth when I dreamed of being a famous downhill skier. There’s something about watching the world’s best athletes compete their hearts out, not for a paycheck or a corporate sponsorship, but for the sole purpose of winning — and standing on a podium to proudly represent his or her country.

It boggles the mind to think about the thousands of hours and years of practice that many athletes invest to become the best at what they do. And more boggling is that all that work may come down to a mere 60 to 120-second performance.

What drives a person to work that hard for a reward only of recognition?

The Olympics are unique in this regard. A company or organization could never, ever replicate this level of drive and dedication from its employees. Employment is work. It is a compulsory activity whose purpose is to make a living, provide for one’s family, and ideally save towards retirement.

With that said, there’s a lot that a company could learn from the Olympic ideal. Creating a healthy, competitive environment is a good thing. Rewarding those employees who excel and distinguish themselves is a worthy exercise and will drive increased performance across the ranks.

A corporate culture that celebrates achievement, both of individuals and of teams, is one that will lead to long-term success. It also creates an environment where employees are more likely to enjoy their work, and not dread coming to it.

Seek to ignite a fire within your employees. Light a cauldron that can serve to fuel creativity and innovation. I bet you’ll like the results and the golden opportunity it will provide your company to best your competitors.

It’s not everyone who can say they accomplished what relatively so few others have done, beat the long odds and the obstacles, faced adversity head-on, and finally reached the pinnacle of achievement where you can plant a flag and mark it as your own.

As the photo shows above, this past weekend I did reach a once seemingly unobtainable peak …or so it would seem.

What may appear as a desolate and snowy peak just before sunset, is in fact a photo of my neighbor’s roof taken yesterday in late afternoon after a near-record 24-inch snowfall in the Washington, DC area.

Images and words can sometimes create a powerful illusion. They can lead one to take action – or result in inaction – in light of a perceived set of facts. Such a phenomenon is not limited to an individual, but can also beset an entire company or organization.

Companies, which possibly once enjoyed a leadership position or a genuine high level of performance, many times find themselves operating in a culture of perceived accomplishment. The management may convince itself that yesterday’s achievements are still in play, or it may insist that it is further down the field than reality would allow.

Worse yet, management may believe that the company’s employees are fully motivated, productive, and eager to take the next hill.

Things aren’t always as they appear. A false sense of achievement can erode the foundation of an organization, and can eventually bring it down. An honest and candid assessment is a good start, but should be followed by high-value leadership development, employee training, and a creative incentive program that can help put your company at the top if its game.

Let New Lantern help your company truly reach its peak performance.

Throughout the 1990s, I looked forward to Saturday mornings for two reasons. First, I could sleep late. Second, I enjoyed watching CNN’s weekly fashion show, “Style with Elsa Klensch,” which aired at 10:30 a.m. on the East Coast.

I’m still able to sleep a little later on Saturdays, but not since 2001 have I been able to watch my favorite Saturday morning show when Klensch and “Style” took their last bow on the runway.

I can still hear Klensch’s distinctive voice ringing in my head: “This is ‘Style’ and I’m Elsa Klensch reporting on the design worlds of fashion, beauty, and decorating,” she would proclaim at the top of every show. Then she proceeded to give the week’s highlights of design and fashion as if it were a weekly sports program — only with a lot more panache.

“Style” was the first of its kind. Long before the Fashion Channel, Style.com, and “Project Runway,” there was Elsa Klensch. She brought the latest fashions and their designers from the streets of Paris, Milan, and New York to Main Street – and the industry and the profession are still prospering from it.

Klensch came about her fashion fame the old fashion way, she earned it. She was born in Australia, and then later lived overseas in London and Hong Kong, before arriving in the United States. According to Wikipedia.org, Klensch worked as an editor at Vogue, Women’s Wear Daily, W, and Harper’s Bazaar before joining CNN in New York City on its 1980 launch.

She also appeared as herself in a number of television shows and films, including Robert Altman’s Prêt-à-Porter (1994), which chronicled the Paris fashion show scene.

I’m not sure where Ms. Klensch is today, but I did recently see her name on Facebook. (And yes, I admit it, I sent her a “friend” request). Where ever she is, I salute her on behalf of the thousands of women and men whom she undoubtedly inspired to go into fashion, take up a creative profession, or simply better appreciate design.

Klensch had a style all her own, which was the root of her success. There is a lesson here for individuals and private enterprises alike. Create your own style. Follow your passion. And, inspire others along the way. If so, success should soon follow.

(By the way, Ms. Klensch, if you are reading this blog could you please “accept” my friendship?)

To some, business innovation is a science – rational, methodical, and predictable. I prefer to see business innovation as more of an art – part science, but with a healthy dose of creativity and fearless ingenuity.

What is the genesis of the next best-selling car? It is a creative design team member, working on a white board or with clay, sculpting the outlines of the vehicle by hand, possibly mimicking the contours of another natural or man-made object that captures his or her imagination.

Then you bring in the engineers, the CAD team, the developers, and the focus groups to build out and test the proposition. But it starts with an idea, sparked by a creative moment by a talented employee.

How do I get one of those you might be asking? One of those creative employees who could be the ticket to your company’s next hot product or service?  I’m guessing you already have more than one of these employees who are capable of such feats. Your challenge is to find and develop this talent.

Artists and innovators need the right stimulation. They need a suitable environment that promotes imaginative thought. And most importantly, they need a corporate culture that embraces, not discourages, new and original thinking.

Starting today, commit to a business innovation program that seeks to engage employees, managers, and executives in a new way. Shine light on those who show promise and inventive traits. Challenge them with provocative training and events that develop their talents. Cultivate the artist in them. Once you’re able to get this down to a science, you’ll likely be one step ahead of your competitors.