The Concrete Reinforcing Steel Institute (CRSI) announced its 2012 design award winners last week based on aesthetics, innovation, engineering achievement, functional excellence and economy of construction.

CRSI has been recognizing excellence in reinforced concrete structure design through its award program for almost 40 years. This year’s winners were chosen across three categories: multi-family residential, commercial, and education facility. Winners in each category, respectively, included Cary Kopczynski & Company of Bellevue, WA; DeSimone Consulting Engineers of New York, NY; and Atlantic Engineering Services of Pittsburgh, Pittsburgh, PA.

Robert Risser, CEO and President of CRSI, noted that “the winning projects showcase the innovative design possibilities and qualities of using reinforced concrete and the exceptional collaborative management required during the construction of these outstanding structures.”

According to CRSI’s website, its Design Awards program is open to architects, engineers, contractors and fabricators. The entrants may be individuals or teams, and eligible structures must be located in the United States, Canada or Mexico.

The CRSI awards help reinforce the point that beauty is, in fact, more than skin deep. Many times, it’s what you don’t see that distinguishes an ordinary structure – or an ordinary company — from an extraordinary one.

It pays to take the time to regularly recognize and honor those responsible for extraordinary performance, no matter what the field and no matter how obvious or non-obvious their contributions.

Do you have a creative place? It’s the place where you feel you are at your most creative and productive. It may be a bench in your favorite park, a special nook or room in your house or spot in your yard, a quiet desk at a library, a small bistro table in a busy Starbucks, or a spot at work where no one can interrupt you.

Frankly, your creative place may not be a physical location. It could be a particular state of mind. It could be a certain mood, time of day, or the type of music that you are listening to at the time. It could be something you do such as driving or walking. Or it could be any combination of the above.

Every employee has at least one place that focuses the mind and puts them in a more inspired state. Not a state that will necessarily lead to a nuclear fusion breakthrough, or the next generation of computer chip. But it could be a state that helps them think through a more creative presentation, design a more environmentally-friendly container, improve the profitability of a company service offering, or find a more efficient way to process expense reports.

A company’s challenge is to help find those places for employees where they can be more innovative. Most companies insist that employees produce results in sterile environments under rigid conditions. Ask yourself this question: if you were using your own money to fund a composer to come up with a great score for your next blockbuster movie, would you insist that he or she do it between 9 to 5 on a Tuesday in the small conference room down the hall? I don’t think so.

I realize that organizations may not have the flexibility or the resources to put their employees into their most creative physical spaces. But with a little bit of ingenuity, leadership, and guts to try something different, they could clearly get employees to a better place or frame of mind.

Let New Lantern help your company find its creative place. It could be the beginning of a more beautiful and productive relationship between you and your employees.

(Back by popular demand, the above posting appeared originally in April 2009.)

There’s only one thing better than the early arrival of an airline flight to lift the spirits, and that’s the early arrival of spring. And nothing says “spring” to me like the fresh blooms of the Forsythia shrub.

Its small, yellow starbursts of flowers are among the first signs of color in mid-March in many parts of the United States. Given our mild winter, this year’s Forsythia blooms arrived at least a week earlier than usual, much to my delight.

Forsythia is both the genus and the common name for this spring-flowering shrub. There are 11 species of Forsythia, which are also native to Asia and Europe. It is named after the Scottish botanist, William Forsyth.

For the remaining 50 weeks of the year, Forsythia shrubs are frankly unremarkable and tend to blend into the neighborhoods and parks where they commonly are found. Yet, come March, when the temperature and conditions are just right, this genus of shrub magically transforms itself overnight.

Plants like the Forsythia serve an important purpose. They indicate that a change for the better is at hand. They lift the mood and spirit. And they remind us that every plant or person has a valuable role to play if put in the right conditions, nurtured appropriately, and situated for the greatest benefit.

Look for the exceptional in what may otherwise appear unexceptional. Actively cultivate Forsythias and a wide variety of other flora within your organization. By doing so, you can turn a run-of-the-mill roadside nursery into a sustainable and highly productive garden.

Pop star Katy Perry showed up for opening day of Paris Fashion Week this past Saturday dressed in blue from head to toe – literally.

Singer-songwriter Katy Perry is clearly a force of nature in the music industry, and is known for turning heads with some of her unique fashion statements. At 27, Perry is strikingly attractive and curvacious, and seems quite comfortable in the public eye. And those eyes apparently love her.

Perry’s recently-released single “Part of Me” shot to the top of Billboard’s Hot 100, the 7th such song of Perry’s to hold this rarified distinction. Although she’s been performing for almost a dozen years, it was her 2008 release of “I Kissed a Girl,” that catapulted Perry to the top of the charts where she has remained ever since.

Katy Perry wasn’t always the sexy bad girl she portrays in her performances. In fact, her name is really Katy Hudson, which was the title of her first gospel album in 2001 that was released in Nashville on the Christian music label Red Hill. Soon after, the transformation to rock and pop music began at which time Katy Hudson started using the stage name, Katy Perry, so not to be confused with the actress Kate Hudson.

As if her public life wasn’t outrageous enough, in 2010 Perry married the wildly eccentric comedic actor Russell Brand. That same year, she was to appear on Sesame Street in a music video, but the segment was never broadcast as planned. The video was first released on YouTube, and sparked a firestorm as many parents were outraged by Perry’s choice of wardrobe for the video – or lack thereof – in which she showed off ample amounts of cleavage.

By the way, her marriage to Russell Brand ended earlier this year.

Although Perry’s fashion and matrimonial sense will not win her any awards, her ticket as a songwriter and entertainer has never been hotter.

So I offer the same advice to corporate America as I do to Katy Perry. Maintain a keen focus on those pursuits that set you apart and contribute to your success. And don’t fall prey to new and shiny objects that may divert your attention.

In the end, success will be your best fashion statement.

RENT is one of the longest running Broadway musicals in history (1996-2008). Its success, at least in part, was the result of a wonderful collection of memorable songs. First among them is the song “Seasons of Love,” written and composed by Jonathan Larson.

“Seasons of Love” starts with the monotonous recitation of a long number string: “Five hundred twenty-five thousand six hundred minutes,” which typically is not the makings for a Tony Award-winning song. Yet, this number has meaning as the song goes on to ask, “How do we measure, measure a year?”

That’s an important question posed in the RENT musical; and, it’s an important question for every business.

Today’s businesses spend most of their time thinking about time. They live quarter to quarter, particularly the publicly traded companies which have to expose their financial laundry four times a year. And they obsess over metrics, which are driven by varying time increments, e.g., monthly, quarterly, semi-annually, and annually.

However, companies generally don’t obsess enough over how their employees actually use their time.

Most companies pay their employees for 40 hours-a-week of work, 52 weeks a year. If you set aside the two weeks for vacation, that comes to a nice round 2,000 hours a year that the average employee is paid to be “on the clock.” If you take it a step further and put it in RENT terms, it translates into 120,000 minutes a year for the average employee.

That’s a lot of minutes. Of course, the actual number of minutes a year that an employee works is much smaller. If you consider the average eight-hour day for an employee, you would need to back out the minutes for unproductive time, such as going to the restroom, chatting in the hallway, and taking numerous breaks throughout the day.

Then there’s the time an employee might be sitting at the computer checking their Facebook or Twitter accounts, or browsing on Amazon.com or Ebay.

So when it’s all said and done, the actual amount of available time each day – and each year – that remains for the average employee to contribute to the company’s bottom line is relatively small. As a result, it’s important that the employer do everything it can to ensure that each employee is making the most out of those few remaining minutes.

In sum, incent your employees in smart ways, cultivate and grow their talents, applaud their successes, and create a culture that makes every minute count. If so, I predict you’ll love the seasons that will follow.

“New and Improved.” “Newly Renovated.” “New Leadership Team.” “New, Faster 4G.” “New, Better Tasting Formula.”

In today’s fast-paced frenetic world, the term “new” is losing its luster. Everything is “new.” Every “new” product is higher in Omega fatty acids, easier to use, more feature-rich, or is bigger than the previous model.

The humorous television advertisements that show a customer’s smartphone as obsolete the moment after she purchases it is not far from reality.

Of course “new” is not new in the world of business and marketing. For decades, businesses have been peddling their products and services as “new” in an effort to lure customers. And for decades, market research has supported this notion.

Yet, I may be bucking the trend here, but I’m willing to step out on a limb to say that “old” has never been better positioned to make a comeback.

Sure, when it comes to products, customers will likely want to shell out the most dinero for the newest versions. However, when it comes to business, there may be opportunities to embrace some of the “old” ways of doing things that could lead to greater sales, higher margins, and happier shareholders.

Take talent for example. Routinely, companies bring in new, fresh talent and work them hard over the first few years. This is the classic management consulting firm model. Newbies are cheaper, more apt to work longer hours, malleable, and come with less personal baggage like child care or parental care. What’s not to like?

There’s a time and place for new talent in any company. However, I would argue that the best deal and greatest value these days may be with the older and more mature cohort. Cheaper is not always better. And with personal baggage comes experience and valuable perspective. And malleable sycophants are definitely not the recipe in my book for improving your company’s productivity.

Companies should not simply look at employees as units of labor, but as a valuable resource that should be mined and nurtured. A team made up of at least several more mature team members is likely the team that will not repeat past mistakes.

And most importantly, a team member that is willing to speak up and challenge the status quo in a constructive way – based on years of experience – is better positioned to add value to the bottom line, not take from it.

So look around you and embrace the old. Not every time, but when it is wise to do so. This newfound wisdom may be just the ticket for your company to compete in the new global marketplace.