A company’s public affairs, corporate social responsibility (CSR), and philanthropy functions must be closely coordinated. Effective CSR programs should serve to advance the company’s trust and reputation with the public, customers, decision-makers and influencers. However, such programs can only do so if these activities are truly serious, genuine, and persistent.

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CSR activities must also be responsive in meeting the moment. For example, many companies struggled on how best to respond to the challenges brought about by the COVID-19 pandemic and economic headwinds in a politically polarized environment.

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Ultimately, successful CSR programs should have national and potentially global relevance -- but most importantly, they should have meaningful local impact. 

 

A company should also look for opportunities to collaborate with both traditional and non-traditional partners on its CSR activities. This serves to build new alliances and a broader base of support and mindshare.

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Meaningful CSR programs also serve to motivate and inspire your employees – increasing business results, improving morale, and reducing bad attrition. 

 

New Lantern Partners has extensive experience in developing, tailoring, driving and leveraging CSR and reputational programs that serve to positively influence both societal and business objectives in a constructive, nonpartisan manner. 

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Specific Corporate Social Responsibility services include:

 

• CSR program design and strategy

• Community-based engagement

• Partner introduction and development

• Trust and reputation building

• Risk reduction advisory services

• Diversity program design and strategy

• Social impact investment counsel

• National and international program design

• Employee engagement

  

We can also advise your company on how to design, re-design, and/or build out high-performing CSR corporate functions, and best practice collaboration strategies across all functions.